Work as a digital marketer
This was a 2-years job which started from scratch. Two years later, the radio station was broadcasting on the web and on FM, it was lead by a solid team of 10 people, had 200 members supporting it, and a community of 35.000 people listening to it. The odyssey includes:
- producing a video trailer and creating a buzz (Link to the video trailer)
- producing traditional marketing documents: flyers, business cards, etc.
- developing a web social platform for the community
- creating a relationship with the audience on Facebook and maintaining the relationship
- public relations: communicating abundantly with the newspapers and elected officials
- organizing public cultural events (Link to press)